* The Playlist informs us that Matt Damon and director Paul Greengrass have pitched a way to keep the “Bourne” options as open as possible. Personally, I think the idea sounds far weaker than I’d expect from either of them. On the other hand, “The Bourne Open Option” sounds like as good a title as any for the proposed reboot.

* A Disney-style title change for Zack Snyder’s upcoming animated family film. Some stories just don’t have good titles.

* After the fiscal success and critical bashing of “Cop Out” and the Southwest Airlines mishegas, Kevin Smith shows his sensitive side to Steven  Zeitchik. But is he really trying to tell us he did a big studio movie to make less money? Really, I don’t think there’s anything wrong with a filmmaker making a “one for them” movie for career or fiscal reasons. Many a great movie or book have basically been made for quick cash — though never only for that — and I think he perceived more of a dig from the A.O. Scott review than was really meant, accuracy aside.

* Bill Murray goes on Letterman and spills a little cold ectoplasm over “Ghostbusters 3.”

* Writer Dustin Lance Black took on the first openly gay politician to make his mark with “Milk,” and now he’s apparently about to do a film about without a doubt the most powerful closeted gay man in American political history, J. Edgar Hoover of the FBI. Pajiba has the scoop. The Playlist has some good background, but I didn’t find the humor in Harry Shearer and Tom Leopold’s radio-musical, “J. Edgar” all that “cheap,” well, maybe in a good way.

On an unrelated note, I’m  still trying to figure out a way to claim that I somehow imparted the Westal-bump to Black’s career with this interview back in 2003, but, nah.

* It’s just days until the Oscars, and here’s a look back at one broadcast that didn’t go so well.

* I’ve had more than one person ask me if, as a Jew — and a quite learned one for a Hebrew school drop-out — I had any special clues into just what the Coens had in mind with A Serious Man. I really don’t, not in a literal way, anyhow, though I loved the film. Writer Michael Tolkin, a far more observant and knowledgeable member of the Tribe than I, has an interesting theory about just what’s going on that turns my relatively realist reading of it completely tuchas backward, via Anne Thompson.