Tag: Box Office Recap (Page 3 of 3)

Box Office Recap: New Releases Take the Cake

For the first time since April 22, two new releases occupy the top two spots on the weekend box office charts. That weekend, “Think Like a Man” and “The Lucky One” knocked out “The Hunger Games” after four weeks on top. This time around, “Madagascar 3” and “Prometheus” sank “Snow White and the Huntsman” to number three in just its second week.

There’s been an absence of family features of late, and it showed in “Madagascar’s” strong $60.35 million showing, which is the fourth-highest opening of the year. The film just missed the $63.1 million the second film in the series made in its opening weekend, but remained in line with the first “Madgascar’s” $61 million over a long Memorial Day weekend in 2005.

The audience for “Madagascar 3” was mostly young (54 percent under 25) and female (56 percent), which makes sense considering its top competition, “Prometheus.” Ridley Scott’s return to sci-fi made $50 million with the exact opposite demographics. Sixty-four percent of its audience was over 25, and 57 percent was male. Although “Prometheus” didn’t quite reach the massive levels some predicted, it still had the fourth-highest second place debut in history.

The new releases got some help from the continued slippage of “Men in Black 3” and “The Avengers,” which now sit at numbers four and five, respectively. Although “slippage” for those two pictures would be considered strong weekends for most other films, as they each cleared the $10 million mark with ease. Worldwide, the two films’ numbers are staggering. “Men in Black 3” is just $12.5 million short of half a billion in total gross after three weeks, while “Avengers” cleared $1.4 billion in its sixth weekend.

Behind them, “What to Expect when You’re Expecting” and “The Best Exotic Marigold Hotel” remained cemented in the six and seven spots. “Battleship” and “The Dictator” tumbled from numbers four and five last weekend to the eight and nine slots. Perhaps the most notable part of that development is “Battleship’s” steep drop in theater count. After being show in 3,144 locations last weekend, the film was on nearly 1,200 fewer screens.

Finally, in tenth place was Wes Anderson’sMoonrise Kingdom.” The film took in nearly $1.6 million despite playing in only 96 theaters, giving it a weekend-best $16,448 per-theater average. The film has now earned $3.8 million after showing in 16 theaters last weekend and just two during its debut.

Here are the results for this weekend’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume
1. Madagascar 3, 1/4,258, Paramount/Dreamworks, $60.35 million.
2. Prometheus, 1/3,396, Fox, $50 million.
3. Snow White and the Huntsman, 2/3,777, Universal, $23.021 million, $98.5 million.
4. Men in Black 3, 3/3,792, Sony, $13.5 million, $135.505 million.
5. The Avengers, 6/3,129, Disney/Marvel Studios, $10.809 million, $571.86 million.
6. The Best Exotic Marigold Hotel, 6/1,298, Fox Searchlight, $3.235 million, $31.009 million.
7.What to Expect When You’re Expecting, 4/2,087, $2.71 million, $35.745 million
8. Battleship, 4/1,954, Universal/Hasbro, $2.286 million, $59.83 million.
9. The Dictator, 4/1,651, Paramount, $2.15 million, $55.189 million.
10. Moonrise Kingdom, 3/96, Focus, $1.579 million, 3.75 million.

Box Office Recap: ‘Snow White’ Crowned Queen of the Box Office

Universal Pictures has needed a win for a while now. Following the disappointing flops of “Battleship” and “The Five-Year Engagement,” the studio had a lot riding on its newest release, “Snow White and the Huntsman,” especially considering the film’s $170 million production costs.

Luckily for Universal, “Snow White” grabbed a better-than-expected $56 million in its first weekend, placing it on top of the domestic box office charts. The film’s success was a great surprise given the multitude of concerns surrounding it. Many worried it would only pique the interest of young females, but with such a high budget the film could hardly afford to attract such skewed demographics.

In the end, such concerns seem unfounded as 52 percent of the audience was over 30 and a relatively low 53 percent was female. Similar fears about the film’s ability to compete with well-established franchises were likewise assuaged. Despite being director Rupert Sanders’ first feature film and its non-sequel status, “Snow White” made more than “Men in Black 3” did in its first week. But every time you get to thinking Hollywood’s fascination with the idea that sequels are sure bets might be over you read information like this: a sequel to “Snow White and the Huntsman” is alreadyin active development.

The domestic box office remained largely static behind the number one spot as “Men in Black 3,” “The Avengers,” “Battleship,” and “The Dictator” each took a step back but remained in the same order. The $29.3 million made by “Men in Black 3” this weekend seems particularly strong when it’s considered that its 10-day total of $112.3 million is only slightly behind the $115.6 million “Men in Black 2” made over the same period.

Meanwhile, there was some shuffling around behind the top five, as “Chernobyl Diaries” fell to the ninth spot while “Dark Shadows” and “The Best Exotic Marigold Hotel,” which were in sixth and eighth place last weekend, respectively, switched positions. The feel-good “Hotel” has risen every week as it appears in more and more theaters.

At the specialty box office, Wes Anderson’s “Moonrise Kingdom” had continued success in it second week. The film grossed $848,681 despite being shown in just 16 theaters, giving it an impressive per-location average of $53,043 and raising its cumulative domestic gross to $1.7 million.

Lastly, “The Hunger Games” finally slipped out of the top 10 in its eleventh week. The film took in $1.5 million, placing it just behind the $1.8 million made by “For Greater Glory” in its first week.

Here are the results for this weekend’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume
1. Snow White and the Huntsman, 1/3,773, Universal, $56.255 million.
2. Men in Black 3, 2/4,248, Sony, $29,3 million, $112.3 million.
3. The Avengers, 5/3,670, Disney/Marvel Studios, $20.273 million, $552.737 million.
4. Battleship, 3/3,144, Universal/Hasbro, $4.81 million, $55.123 million.
5. The Dictator, 3/2,649, Paramount, $4.725 million, $50.835 million.
6. The Best Exotic Marigold Hotel, 5/1,294, Fox Searchlight, $4.6 million, $25.497 million.
7.What to Expect When You’re Expecting, 3/2,907, $4.43 million, $30.723 million
8. Dark Shadows, 4/3,002, Warner Bros., $3.86 million, $70.834 million.
9. Chernobyl Diaries, 2/2,433, Warner Bros., $3.045 million, 14.416.
10. For Greater Glory, 1/757, Arc Entertainment, $1.8 million.

Box Office Recap: ‘Avengers’ Still On Top, ‘Battleship’ Disappoints


The Avengers’” weekend gross took another hit of nearly 50% this weekend, but that didn’t stop it from remaining the number one movie in America (and abroad, and on Betelgeuse as well, like as not). Despite the drop, the superhero flick still raked in over $55 million in its third week, bringing its global gross to $1.18 billion. Yes, billion with a “b.” In terms of cumulative gross, the film is now the fourth biggest movie of all time worldwide and the sixth biggest domestically. Furthermore, “The Avengers” swept past “The Hunger Games” to become the highest-grossing movie of 2012, and it showed no signs of slowing down. The only film to make more in its third weekend was “Avatar.” But while “Avatar” was able to stay at the top of the charts for seven consecutive weeks, “The Avengers” might just face its first real competition in “Men in Black III” next weekend. Heavy emphasis on the “might.”

Given its tremendous success, “The Avengers” isn’t leaving a whole lot of cash for its competitors. Coming in second place with $25.3 million was Universal Studios’ “Battleship.” That figure is especially disappointing for the film’s financiers given the $209 million it cost to produce. I for one am still having trouble wrapping my head around the idea of an alien and explosion-packed action movie based on a freaking board game, and apparently I’m not alone.

In third place was Sacha Baron Cohen’sThe Dictator.” The comedy was given a Wednesday release, taking in $24.5 million over five days with $17.4 million coming during the weekend itself. The film is Baron Cohen’s first fully-scripted picture, presumably because he is now too recognizable to dupe people in the fashion of “Borat” or “Da Ali G Show.”

“Dark Shadows,” the most recent collaboration between Johnny Depp and Tim Burton, continued to underperform. The film took in $12.7 million in its second weekend, bringing its ten-day total to just under $51 million, another disappointing figure given its $150 million budget.

In fifth place with $10.5 million was the weekend’s last remaining new movie, “What to Expect When You’re Expecting.”

Perhaps most surprising was the $3.25 million made by “The Best Exotic Marigold Hotel” despite playing in only 354 theaters nationwide. That’s a per-theater average of $18,258, which tops even “The Avengers'” $12,958.

Here are the results for this weekend’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume
1. The Avengers, 3/4,249, Disney/Marvel Studios, $55.1 million, $457.1
2. Battleship, 1/3,690, Universal/Hasbro, $25.3 million.
3. The Dictator, 1/3,008, Paramount, $17.4 million, $24.5 million.
4. Dark Shadows, 2/3,755, Warner Bros., $12.8 million, $50.9 million.
5. What to Expect When You’re Expecting, 1/3,021, $10.5 million.
6. The Best Exotic Marigold Hotel, 3/354, Fox Searchlight, $3.3 million, $8.2 million.
7. The Hunger Games, 9/2,064, Lionsgate, $3 million, $391.6 million.
8. Think Like a Man, 5/1,722, Sony, $2.7 million, $85.9 million.
9. The Lucky One, 5/2,839, Warner Bros., $1.8 million, $56.9 million.
10. The Pirates! Band of Misfits, 4/1,840, Sony/Aardman, $1.5 million, $25.4 million.

Box Office Recap: ‘The Avengers’ Made a Good Deal of Money

Everybody knew “The Avengers” would make money. Everybody. They’ve been building up to it for what seems like a decade, Joss Whedon was at the helm, it sat at 94 percent on the Tomatometer, it made $185 million in its overseas debut. In so many words, all the pieces were in place. That said, I don’t know if anybody expected this.

“The Avengers” made a record-breaking $200.3 million, the largest opening weekend in history. The total trounces the previous high of $169.2 million, set by “Harry Potter and the Deathly Hallows Part 2” last summer.

Along the way, “The Avengers” toppled a number of other major records. It reached $100 million, $150 million, and $200 million faster than any other movie, set new highs for Saturday ($69.7 million) and Sunday ($50.1 million), and had the highest ever per-theater average for a nationwide release with $46,057. The only high score “The Avengers” didn’t take is largest opening day, making only $80.5 million to the “The Deathly Hallows Part 2’s” $91 million.

“The Avengers'” worldwide total of $641.8 million has already overtaken all of the team’s individual members’ totals. Coming closest are the “Iron Man” films, the first made $585 million and the second $624 million, while “Thor” made $449 million and “Captain America” took in $364 million. Oh, and for those of you counting “The Incredible Hulk” made $263 million.

The film didn’t make all that money without good reason. “The Dark Knight” may be the best ever movie about a superhero, but “The Avengers” is the best superhero movie. It played like a comic book, lighthearted and witty, but the action scenes did not disappoint. It seems there’d be a thick line between pleasing fanboys and those who have never picked up a comic in their lives, but “The Avengers” made it fine and walked that tightrope with grace. Everybody expected Robert Downey Jr. to continue to be great as Tony Stark, especially with Joss Whedon writing his lines, and he did not disappoint. But the film’s biggest question mark, Mark Ruffalo in his new role as the Hulk, stole the show.

Now, I could talk about how much all those other films made, but with these numbers it’s got to be pretty clear not many people who went to the movies this weekend saw something other than “The Avengers.” In fact, the film accounted for 82.7 percent of the roughly $242 million earned by the top 12 movies this weekend. That’s the second highest weekend market share of all time, behind only “Spider-Man 3’s” 83.3 percent.

Here are the results for this week’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume
1. The Avengers, 1/4,349, Disney/Marvel Studios, $200.3 million.
2. Think Like a Man, 3/2,011, Sony, $8 million, $73 million.
3. The Hunger Games, 7/2,794, Lionsgate, $5.7 million, $380.7 million.
4. The Lucky One, 3/3,005, Warner Bros., $5.5 million, $40 million.
5. The Pirates! Band of Misfits, 2/3,358, Sony/Aardman, $5.4 million, $18.6 million.
6. The Five-Year Engagement, Universal, 2/2,941, $5.1 million, $19.3 million.
7. The Raven, 2/2,209, Relativity/Intrepid, $2.5 million, $12 million.
8. Safe, 2/2,271, Lionsgate/IM Global, $2.5 million, $12.9 million
9. Chimpanzee, 3/1,531, Disney, $2.4 million, $23 million.
10. The Three Stooges, 4/2,174, $1.8 million, $39.6 million.

Box Office Recap: New releases beat out ‘Hunger Games’

It was widely predicted that this would be the weekend The Hunger Games would slip from the number one spot after four weeks at the top of the box office charts. The question was which movie would beat it out. Would it be ensemble romantic comedy Think Like a Man or The Lucky One, which stars Zac Efron as a Marine/internet stalker?

If you guessed Think Like a Man based on the above picture, you’d be correct. The adaptation of Steve Harvey’s relationship advice book Act Like a Lady, Think Like a Man grossed a surprising $33 million in its opening weekend, a great success considering its $12 million budget. The rom-com captured its target demographics, 62 percent of its audience was 30 or older and 63 percent was female.

I think this is the part where I’m supposed to compare Think Like a Man to the work of Tyler Perry and other “African-American themed films” or “urban comedies.” Let’s skip that noise.

The Lucky One, which is the seventh (that’s right, seventh) film adapted from a Nicolas Sparks novel came in second place with $22.8 million. Dear John is the only Sparks adaptation to make more in its opening weekend, grossing $30.5 million in February 2010. Now for this week’s edition of statistics that surprise no one: 76 percent of The Lucky One’s audience was female and 52 percent was less than 25 years old.

What’s interesting here is The Lucky One was released in 3,155 theaters while Think Like a Man saw only 2,015 screens. Furthermore, while the latter’s weekend earnings nearly tripled its budget, the former didn’t quite grab back the $25 million it cost to produce.

The Hunger Games toppled back to Earth, coming in third after 4 straight weeks at the top, the longest streak since Avatar’s seven weeks at #1. The adaptation of Suzanne Collins’ 2008 novel reigned in $14.5 million, bringing its cumulative domestic earnings to $357 million. It’s now in the top 20 domestic grossing films of all time.

Three top movies, three book adaptations. You might think your high school English teacher would be happy about this news. Trust me, he’s dying a little inside.

In fourth place was Disney’s latest nature documentary, Chimpanzee. Its $10 million gross is the largest opening weekend for a Disneynature film so far, beating out the $8.8 million Earth made in 2009. Disneynature will donate 20 cents per ticket sold during the film’s opening week (4/20-4/26) to the Jane Goodall Institute.

Also of note is the relative success of Magnolia Pictures’ Marley. The documentary about legendary musician Bob Marley has been “certified fresh” on Rotten Tomatoes with a rating of 93 percent. Marley saw limited release, opening in just 42 theaters, yet earned more than a quarter million dollars.

In an interview with Deadline Hollywood, Magnolia president Eamonn Bowles said Marley was #1 “in all but a handful of complexes and usually by multiples over the next highest film.”

Here are the results for this week’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume

1. Think Like a Man, 1/2,015, Sony, $33 million
2. The Lucky One, 1/3,155, Warner Bros., $22.8 million
3. The Hunger Games, 5/3,752, Lionsgate, $14.5 million, $357 million.
4. Chimpanzee, 1/1,563, Disney, $10.2 million.
5. The Three Stooges, 2/3,482, $9.2 million, $29.4 million.
6. The Cabin in the Woods, 2/2,811, Lionsgate/MGM, $7.8 million, $27 million.
7. American Reunion, 3/3,003, Universal, $5.2 million, $48.3 million.
8. Titanic 3D, 3/2,505, Paramount/Fox, $5 million, $42.8 million.
9. 21 Jump Street, 6/2,427, Sony/MGM, $4.6 million, $127.1 million.
10. Mirror Mirror, 4/2,930, Relativity, $4.1 million, $55.2 million.

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