Misguided movie populists who say that critics are somehow less relevant than they were 20 years ago and that their reaction in no way tracks the reaction of other human beings should really take a close look at this weekend’s results. It’s an eternal truth that audiences and critics often differ — seeing a lot of movies does tend to make a person somewhat harder to please — but to say that there’s zero correlation between what most critics hate or love and what most audiences members hate or love is not the case. It is true that critics hated, hated, hated this weekend’s #1 film, but that clearly isn’t the entire story.
As I recounted prior to the start of the long Christmas holiday frame last Tuesday, the oracles of the box office were predicting a reaction to “Little Fockers” somewhat in line with the 2004 performance of “Meet the Fockers.” Specifically, the numbers being bandied about were in the $60 or $70 million range for the entire five day period. The total gross instead appears to be roughly $48.3 million for Universal. That is only a couple of million higher than what “Meet the Fockers” earned over a three day period on its Christmas opening in 2004. Remember, movie ticket prices have gone up a few bucks since ’04.
Nikki Finke recounts how the megastar-laden film’s difficult and expensive $100 million production, helmed by the currently luck-challenged Chris Weitz, provided a windfall for Dustin Hoffman and, I understand, allowed him to almost literally phone-in large portions of his performance. Finke estimates that the lastest “Fockers” movie is earning only about 75% of what the prior comedy made. As for the critics, while “Meet the Fockers” left critics unhappy — as opposed to the very well reviewed original smash-hit, “Meet the Parents” — it was a regular success d’estime compared to the woeful reviews of the third film in what critics are praying will remain a trilogy. Strangely enough, this seems to correlate with diminishing returns for the series.
Overall, things weren’t any better, with Sony’s two expensive, poorly reviewed, star-laden turkeys — “How Do You Know” and “The Tourist — being slaughtered in their second and third weeks, respectively. (To be fair, since it stars literally the two most famous people in the world right now not named “Obama” or “Oprah” or “Palin” or “Assange,” “The Tourist” is doing significantly better than the latest from James Brooks, but both films are money losers right now.) The extremely un-promising and critically derided “Gulliver’s Travels” was all but thrown to the wolves by Fox and its release was delayed until Friday. It opened in 7th place for the weekend with a Lilliputian estimate of $7.2 million.
Anne Thompson notes that this three-day weekend at the movies was 44% lower than last year, and had some choice words on the drop:
Little Fockers repped the widest-appeal offering among the weakest bunch of holiday releases in recent memory. At a time when studios usually try to maximize returns on their strongest pictures, they instead offered audiences a menu of costly, tame, MOR fare—and moviegoers stayed away in droves.