Box Office Recap: Pixar ‘Braves’ its way to the top yet again

Nearly every review of Pixar’s “Brave” has been quick to point out that while the film is decent, it does not uphold the impossibly high standards the studio has set for itself. Indeed, ‘Brave” is one of just three Pixar films to earn a score of less than 90 percent on the Tomatometer. The picture currently stands at 74 percent. “Cars” earned the same rating while its sequel garnered an abysmal 38 percent.

That said, “Brave” had no trouble in the money making department, grossing $66.7 million in its opening weekend. That makes it Pixar’s fifth-best debut and perhaps more importantly, the number one movie in America.

But unfortunately for Fox Studios and Focus Features, the weekend’s other new releases didn’t fare nearly as well. The former’s “Abraham Lincoln: Vampire Hunter” came in third with $16.5 million, which in this blogger’s humble opinion is $16.5 million too much, while the latter’s “Seeking a Friend for the End of the World” found itself at the end of the charts, coming in tenth place with just $3.8 million. The indie production’s numbers are especially disappointing given its two big name stars in Steve Carell and Keira Knightley and the fact that it just barely beat out Focus’s other current release, Wes Anderson’sMoonrise Kingdom,” despite playing in 1,230 more theaters.

In between the two and ten spots, things remained largely static. “Prometheus” and “Rock of Ages” slid from last week’s second and third spots into fourth and fifth, respectively. Ridley Scott’s return to sci-fi grossed $10 million, while the troubled hair metal musical took in $8 million.

Among the weekend charts’ two fluctuations was the genre-mashing (or rather clashing) “Snow White and the Huntsman” hopping over “That’s my Boy,” which is in only its second week. “Snow White” slid back one spot into sixth place with $8 million, but inched past the Adam Sandler comedy by a mere $100,000. Likewise, “Men in Black 3,” which stands at ninth on the charts with $5.6 million, fell behind “The Avengers” for the first time since its release. The superhero flick came in the eighth after grossing $7 million.

Here are the results for this weekend’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume
1. Brave, 1/4,164, Buena Vista, $66.739 million.
2. Madagascar 3, 3/3,920, Paramount/Dreamworks, $20.2 million, $157.572 million.
3. Abraham Lincoln: Vampire Hunter, 1/3,108, $16.5 million.
4. Prometheus, 3/2,862, Fox, $10 million, $108.547 million.
5. Rock of Ages, 2/3,470, Warner Bros., $8 million, $28.763 million.
6. Snow White and the Huntsman, 4/2,919, Universal, $8 million, $137.1 million.
7. That’s My Boy, 5/3,030, Sony, $7.9 million, $28.18 million.
8. The Avengers, 8/2,230, Disney/Marvel Studios, $7.04 million, $598.3million.
9. Men in Black 3, 5/2,462, Sony, $5.6 million, $163.339 million.
10. Seeking a Friend for the End of the World, 1/1,625, Focus, $3.836 million.

  

You can follow us on Twitter @moviebuffs and on Facebook as well.

Related Posts

It’s a villain vs. vampires, and some predators vs. an airbender

Things are crazy for me this weekend, so forgive me if I cross the line between succinct and downright terse, and I make no typo-free or anti-cliche guarantee either. Even so, this is an unusually interesting box office weekend, though inevitably a far less lucrative one than last weekend’s holiday free-for-all.

The major new entry that just might hit the #1 spot is the PG-rated 3-D animated comedy, “Despicable Me.” Though not every film geek loves this movie about a James Bond-style super-baddie redeemed by instant parenthood — veteran animation critic Charles Solomon was particularly cool to it on the L.A. area public radio show, FilmWeek — it’s being noted for having a bit of a more of a Looney Tunes/Spy vs. Spy vibe than your typical family animation and is getting solidly good reviews.  Indeed, the only thing that looks bad about this film is that it’s come out only two weeks after all-but-univerally praised and hugely successful “Toy Story 3,” but then Pixar exists in a world of its own anyhow, where a perfectly entertaining little movie like “Cars” somehow becomes the “bad” one.

Jolly Carl DiOrio at THR is predicting a $30-35 million weekend. Since “Despicable Me, helmed by two first time French directors, is from a new animation division from beleaguered Universal, every little of good luck is badly needed right now. Jolly Carl says that all the suspense will be over the holding power of last week’s huge winner, “The Twilight Saga: Eclipse” which has already passed the $200 million mark. It’s all up to the Twi-hards now.

The other major new release is “Predators.” Produced by Robert Rodriguez and directed by Nimrod Antal, it’s an attempt to revivify the old action/monster franchise with a straight-forward multi-star action plot largely lifted from one of the most frequently borrowed of all horror/suspense premises, “The Most Dangerous Game,” which even spawned an episode of “Gilligan’s Island.” This version has been getting relatively good reviews for a movie which is decidedly not critic’s bait and it appears to be very much in the spirit of the effective, if not wildly brilliant, original. It’s Rotten Tomatoes stock has lowered considerably over the last 24 hours or so, however.

Preying on “Predators” is the widely unloved yet successful family action picture from M. Night Shyamalan and Paramount, “The Last Airbender.” This weekend will be an interesting test to see if there’s any effect from all that critical hate and a lowish Cinemascore result which has to have translated into some poor word of mouth, at least among adults. In any case, “Predators” should almost certainly emerge victorious in terms of profits considering that the frugal and innovative Rodriguez has kept the budget to an extremely reasonable $38 million — a minuscule budget for an effects-heavy action film based on long-running franchise. The production budget of “Airbender,” we are told is nearly four times as much. Jolly Carl says the R-rated action-monster picture should earn $20-25 million.

On the limited release front, the movie getting all the attention this week is the highly lauded dramatic comedy from Focus Features with a title borrowed from the Who, “The Kids Are Alright.” Even considering the no-longer-terribly-edgy subject matter (gay women raising children), this movie stars two of the best and most famous actresses of our day in Annette Bening and Julianne Moore, it’s a little sad this is considered a “small” film, but then I keep writing stuff like that.  Welcome to 2010.

09kidsspan-1-articleLarge

  

Related Posts