Box Office Recap: ‘The Avengers’ Made a Good Deal of Money

Everybody knew “The Avengers” would make money. Everybody. They’ve been building up to it for what seems like a decade, Joss Whedon was at the helm, it sat at 94 percent on the Tomatometer, it made $185 million in its overseas debut. In so many words, all the pieces were in place. That said, I don’t know if anybody expected this.

“The Avengers” made a record-breaking $200.3 million, the largest opening weekend in history. The total trounces the previous high of $169.2 million, set by “Harry Potter and the Deathly Hallows Part 2” last summer.

Along the way, “The Avengers” toppled a number of other major records. It reached $100 million, $150 million, and $200 million faster than any other movie, set new highs for Saturday ($69.7 million) and Sunday ($50.1 million), and had the highest ever per-theater average for a nationwide release with $46,057. The only high score “The Avengers” didn’t take is largest opening day, making only $80.5 million to the “The Deathly Hallows Part 2’s” $91 million.

“The Avengers'” worldwide total of $641.8 million has already overtaken all of the team’s individual members’ totals. Coming closest are the “Iron Man” films, the first made $585 million and the second $624 million, while “Thor” made $449 million and “Captain America” took in $364 million. Oh, and for those of you counting “The Incredible Hulk” made $263 million.

The film didn’t make all that money without good reason. “The Dark Knight” may be the best ever movie about a superhero, but “The Avengers” is the best superhero movie. It played like a comic book, lighthearted and witty, but the action scenes did not disappoint. It seems there’d be a thick line between pleasing fanboys and those who have never picked up a comic in their lives, but “The Avengers” made it fine and walked that tightrope with grace. Everybody expected Robert Downey Jr. to continue to be great as Tony Stark, especially with Joss Whedon writing his lines, and he did not disappoint. But the film’s biggest question mark, Mark Ruffalo in his new role as the Hulk, stole the show.

Now, I could talk about how much all those other films made, but with these numbers it’s got to be pretty clear not many people who went to the movies this weekend saw something other than “The Avengers.” In fact, the film accounted for 82.7 percent of the roughly $242 million earned by the top 12 movies this weekend. That’s the second highest weekend market share of all time, behind only “Spider-Man 3’s” 83.3 percent.

Here are the results for this week’s top 10 at the box office:

Title/Weeks in release/Theater count, Studio/Three-day weekend total/Cume
1. The Avengers, 1/4,349, Disney/Marvel Studios, $200.3 million.
2. Think Like a Man, 3/2,011, Sony, $8 million, $73 million.
3. The Hunger Games, 7/2,794, Lionsgate, $5.7 million, $380.7 million.
4. The Lucky One, 3/3,005, Warner Bros., $5.5 million, $40 million.
5. The Pirates! Band of Misfits, 2/3,358, Sony/Aardman, $5.4 million, $18.6 million.
6. The Five-Year Engagement, Universal, 2/2,941, $5.1 million, $19.3 million.
7. The Raven, 2/2,209, Relativity/Intrepid, $2.5 million, $12 million.
8. Safe, 2/2,271, Lionsgate/IM Global, $2.5 million, $12.9 million
9. Chimpanzee, 3/1,531, Disney, $2.4 million, $23 million.
10. The Three Stooges, 4/2,174, $1.8 million, $39.6 million.

  

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